Adam Garcia
optimism, philadelphia, design within reach
Design Within Reach’s Philadelphia Studio asked area designers to create a new cover for the Paulo Mendes de Rocha classic Brazilian sling chair. A contemporary take on the iconic Paulistano (originally designed in 1957), the Optimism Script chair is a testament to happiness. A whimsical contrast to the strict and functional modernism of the late-1950s International Style, this hand-drawn pattern consists of motivational sayings, meditative words and overall positivity to literally surround you with joy. The illustration is a hybrid of calligraphy and graffiti–“calligraffiti” if you will. If Optimism is the New Black, it’s good, because happiness transcends trend.